EVERYTHING YOU NEED TO GET A BRAND YOU LOVE
Depict the value you're worth. Connect with your target audience. Represent the heart and passion that drives your business each day.
REBRAND FOR NEXT LEVEL GROWTH
SET THE VISION. IMPLEMENT THE STRATEGY. EMBODY THE BRAND.
How much time and money are you wasting, hopping around from designer to designer?
Is your audience confused by your messaging? Do they know how valuable you can be to them?
Do you want to become a household, recognizable brand but know you still look DIY and amateur?
Many of the struggles business owners face can be remedied through strategic brand movements. Finally get a brand that clearly communicates your value at a glance, effectively speaks to the audience you're targeting, and makes you feel excited and proud to represent you.
YOU KNOW YOU NEED TO
REBRAND IF...
– People constantly question your rates
– People don't understand what your service or business does
– There's a lot of competition for your service or industry, and you don't know how to stand out
– You've been through numerous iterations of designs and designers, but still can't get the look you're after
– Younger or lesser quality competition is getting the deals, investors, or followers you seek
– You've been around a long time, but no one knows or recognizes your company
– Your company or service is multi-faceted, so you struggle with direction or building concise marketing
The Brand Identity Process was fun and forced me to focus. It sent me on a year+ of solid growth. 2019 was up 33% after launching in October 2018. Kat was amazing from start to finish on our project! I tend to way overthink everything. She somehow knew how to wade through all the 'thinking' to get to the 'feeling' of my brand. She was able to put something together that was not only gorgeous to look at, but felt right, too. I am always so excited to show off what ever she puts her touch on!"
PEOPLE DO NOT BUY GOODS AND SERVICES.
THEY BUY RELATIONS, STORIES, AND MAGIC.
– SETH GODIN
HI, I'M KAT!
...and I feel the most driven when I'm helping business owners reach their potential through effective, impactful Brand Identity Designs.
Being empathetic and a deep feeler, I’m highly receptive to the desires of both my clients and their target audiences.
My design work comes from an instinctive, intuitive place, which is why it creates connection and adds value.
WHEN THE VISION IS CLEAR, THE STRATEGY IS EASY.
THE BRAND IDENTITY PROCESS
NEAT + TIDY PROCESS FOR AN EFFECTIVE BRAND YOU'LL LOVE
After working with numerous clients, I realized there were common past experiences among business owners that a process helps resolve. Now it's the only service I offer, as it's proven to be so effective in creating a solid foundation, resolves the most marketing issues, and actually saves clients' more time and money in the long run.
Avoid Design Vision or Designer Frustrations
Many owners struggled to dictate their vision clearly, making it difficult for the designers they hired to accurately guess the look they desired right off the bat.
Big Thinkers Need to Explore Before Deciding
CEO/business owner types tend to be creative thinkers who see possibilities in everything, which means they also need a process to help narrow down that vision.
Cap Off Decisions + Maximize Marketing
In absence of a set Brand Guide, owners are constantly having to make teeny tiny decisions for every new design. Frustrating and inefficient!
01.
BRAND CONSULTATION
One hour, face -to-face, in-depth consultation where we talk anything and everything about your business, your goals, design styles, and more.
MOOD BOARDS
There are endless variations of design routes we can go, so to narrow things down, we'll set the tone first to make sure our look and feel is right.
02.
BRAND IDENTITY PROPOSALS
Where all the magic happens, you'll receive three fully realized brand concepts completely ready to move forward, including collateral mockups to better envision your brand. All you need to do is choose!
03.
DELIVERABLES
After choosing your desired brand, we'll implement your new brand on a few pre-decided collateral pieces and provide you with a set Brand Guide, describing how to use your assets and new brand!
04.
AFTER BRAND
ACTION PLAN
My goal is to make sure you have everything you need to carry out your brand effectively and consistently moving forward, with or without me. However, you do have the option to hire my Brand Consulting services to help direct you or your in-house design team.
05.
"I literally want to cry. This is exactly what I was envisioning for a brand that says best in class. NOW I have the visuals and identity to back me up when I talk to people. It's given me a major confidence boost and I believe this will give the same feeling to investors and partners. For a small boutique firm, you delivered big agency results and it was reflected in all the deliverables and they exceeded my expectations. "
(After rebranding, Remy was able to pitch and land an angel investor.)
PORTFOLIO
TESTIMONIALS
For years this process has been so effective in meeting my clients' needs, that it is now the only service I offer. Brand Package Add Ons also available as shown in my Services page.